One of the most powerful long-term marketing tools for any business is SEO. Before the rise of search engines, companies used traditional marketing channels like TV ads, magazine spreads, and billboards to attract clients. The problem, however, is that businesses oftentimes paid to show ads to people that would never be a customer.
SEO is different.
Every day millions of people are searching for solutions to their problems on Google. A business that ranks for a top keyword in their niche will have targeted eyes and potential customers view their content and website every day.
At Archuleta Group, our Austin SEO company is a full-service SEO agency serving the needs of small business owners and managers. We utilize a proprietary search engine optimization (SEO) process that is fast, effective, and cost-effective. Our clients know that when they come to us for assistance, we are prepared to provide them with strategies that will bring their websites into the top search results on Google and other search engines.
The first thing we do in every SEO campaign is a Website Quality Audit (WQA). This report allows us to see how your existing pages are performing in search and helps us develop your future strategy. Understanding where you are now is a key factor that is often overlooked. Oftentimes, our clients can start ranking for keywords quickly by updating content and fixing a few errors on existing pages.
Success in SEO starts with a quality website, a clear message, and a full understanding of where you stand today. To get a WQA, sign up below for our free website analysis.
This is the process of making sure everything on your website meets SEO best practices and is optimized for search engines to crawl and learn what your site is about. There are multiple factors that go into On-Page Optimization.
A few On-Page SEO tips:
Keyword research is the process of determining the best high intent keywords that apply to your business. We use a variety of tools and proprietary methods to determine the best keywords for your website, which pages to target these keywords on your website, and use our statistical and ai driven processes to write SEO optimized content to rank for these keywords.
Link building refers to the process of placing links to your website, landing pages, or product pages on other websites. This can sometimes happen organically, for example, when content goes viral. However, most of the time to get great results you will need a link-building strategy.
Why is link building important?
Because search engines view links as votes for your site. That’s right. As a general rule, the highest-ranking sites all have a solid backlink profile.
Not all links are treated alike. Without getting into the nitty-gritty, some websites are considered more authoritative than others by search engines. When a high authority website with lots of traffic links to your website you are getting a better quality vote. There are multiple tools we use to measure and grow your backlink profile.
All of our SEO services are completely white hat. This means we do not cut corners and try to game the system. Many companies employ “Black Hat” techniques with disastrous results.
The timeline for seeing results can often be a few weeks to months. This is one of the hardest questions to answer in SEO because it largely depends on where we are start from. To get a better idea on timelines for your campaign, schedule your free website analysis today.
Archuleta Group is a results-driven Austin SEO company located in Austin, TX. We are founded by serial entrepreneurs who design and build digital transformations from the ground up.
We have built everything from websites, to startups, and have even taken a few of them to successful exits. Our team of creative designers, developers, and SEO experts will help drive your brand to the next level. We serve clients nationwide.
Most agencies tell great stories but deliver mediocre results. That’s where we are different. Simply put, we get results like this 1269.9% increase in daily search impressions and a 315.4% increase in daily clicks for a Law Firm.
We have built businesses that have been acquired by other marketing agencies. We understand what works and help our clients generate the same success we have been a part of in the past.
Depending on your current website, number of URLs, rankings, and content, our SEO campaigns start at $3,000 per month.
We use a variety of white hat methods. Our process is multi step and starts with a website quality audit (WQA). The WQA tell us what pages your site has, the current SEO value, and what we need to do with them.
Once we finish with the WQA, we begin our competitor and keyword research process. This tells us the best keywords to target, helps us to discover low hanging fruit, and shows us keywords that are valuable to your competitors that you currently are missing.
After our research is complete we begin optimizing and writing new content for your website. We use a proprietary 5 step process that includes a statistical analysis along with ai content optimization to get your content in the best position to rank at the top of search engines.
In most cases the answer is not. We simply will need to make optimizations to your current site. However, in some cases it may be advisable.
Contact us to learn how you can be one of the few companies to work with us.